UPDOs Toolkit

The UPDOs toolkit includes videos and resources for academic researchers, community-based organizations, beauty industry professionals, and healthcare providers to help promote awareness, knowledge, and uptake of PrEP among Black women in the Southern United States

The toolkit can be adapted for use with other public health conditions and priorities to:

  1. Share awareness and prevention messaging

  2. Highlight the role of the beauty industry in shaping population health

  3. Recruit for prevention and/or awareness campaigns or research initiatives

Academic and Community Partners

Beauty Industry Professionals

  • STYLISTS WORKSHOP VIDEO (1:24)Intended Audience: Beauty industry professionals.

    Description: The video discusses a training for hair stylists to become opinion leaders in their community. Opinion leaders are trusted advisors that are knowledgeable and willing to share important information with their networks in order to positively impact healthy behaviors. The opinion leader training is currently offered face to face, however, an asynchronous interactive training will be available soon.

    UPDOs: WHAT WE DO (2:18)
    Intended Audience: Beauty industry professionals/hair stylists and their clients.

    Description: This video highlights why stylists and hair salons are appropriate settings for sharing HIV prevention messaging, current HIV prevalence data for Black women, and prevention information including PrEP.

    SHAREE’S VIDEO
    Coming soon!

  • Ask me about PrEP signage
    Encourage a conversation about PrEP (coming soon!)

    Beauty Tips with THAIRAPY
    Tips in the form of hair therapy or THAIRAPY! for those interested in offering health promotion to their clients.

Healthcare
Providers

  • KARA’S VIDEO: A PROVIDER’S PERSPECTIVE
    In this video Kara McGee, PA shares her perspective of working as a provider of over a decade in HIV prevention and care. She highlights the urgency of prioritizing Black women in HIV prevention and the impact that addressing racism, distrust, equity, and social justice has in meeting the end the HIV epidemic goals.

  • Risk to Reasons
    Guided by advocates across the country, Risk to Reasons sets out to develop new messages, new messengers and new methods to

    increase awareness and action around HIV prevention and care to Black women of cis and trans experience.

    Transitioning from Risk-based to Reason-based Language in HIV Prevention
    This handout serves as a call to action to critically examine and challenge the prevailing risk-centric framework that has traditionally guided HIV assessment and prevention strategies. We propose a shift from a risk-centric framework to one that is reason centric and rooted in equitable and holistic sexual health care to foster better patient-provider communication